Tired of your emails going to spam? Follow our top seven tips to improve email deliverability. Email Deliverability is the ability of your emails to reach your recipient’s without being blocked, intercepted, or flagged as spam. Deliverability is
NPS Calculator Want to know how to calculate your NPS? NPS is calculated by subtracting the percentage of Detractors from the percentage of Promoters. It involves three steps – collecting responses, categorizing these responses, and calculating your NPS
Churn Rate Calculator Want to know how to calculate Churn Rate? Churn Rate is a good indicator of how successful or useful your products and services are (customers lost / initial customers) x 100 = Churn rate What is
What is GDPR? GDPR stands for General Data Protection Regulation, which ensures that people in the EU/EEA have control over their personal information, both online and offline. It applies to all businesses in the EU/EEA, as well as
What is GDPR? GDPR stands for General Data Protection Regulation, which gives people in the EU/EEA control over their personal data, both online and offline. Their goal is to modernize and strengthen data privacy and processing across Europe.
What is AI? Artificial Intelligence (AI) can be used to automate, optimize and enhance your marketing process. At the start of 2024, 83% of executives considered AI a priority for their business, and with the global AI market
What is a domain warm-up? A domain or IP warm-up is where you slowly send emails from a new domain name or IP address, gradually increasing volume over time in order to establish a positive reputation. Whether you’re
CLV Calculator Want to know how to calculate CLV? CLV is a good indicator of how valuable an account is to your company, and is vital in understanding the revenue potential from individual customers. (average revenue per customer
CPC Calculator Cost Per Click (CPC) allows you to gauge the effectiveness and profitability of your advertising campaign. (Cost / Clicks) = CPC What is CPC? Cost Per Click (CPC) is the amount you pay for each click
ROAS Calculator Return on Ad Spend (ROAS) allows you to gauge the effectiveness and profitability of your advertising campaign. (Revenue / Cost) = ROAS What is ROAS? Return on Ad Spend (ROAS) allows you to gauge the effectiveness
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